The Latvian Chamber of Commerce in Lithuania and Latvia’s Embassy in Lithuania have chosen the Citadele Bank to receive the “Namejs Prize” in the category “Most Popular Latvian Brand in Lithuania.” The bank received a silver Namejs ring in honour of this fact.
Citadele received the largest number of voters in an Internet survey, moving ahead of brands such as airBaltic, Selga, Laima, Dzintars, Grifs AG, etc. The aim of the survey was to determine Latvia’s most popular brand among Lithuanians.
“This is a very important prize for Citadele, particularly given that ours is a new brand in Lithuania,” says the board chairwoman of AB Citadele Bankas, Alma Vaitkunskiene. “We will only mark our third anniversary here in August. Lithuanians who voted for Citadele showed that they are aware of our brand and that they trust our bank’s services and their level of quality. The prize encourages us to create new and more excellent services with a high level of added value.”
The Namejs Prize was awarded this year for achievements in 2012 in six different categories – the most popular Latvian brand in Lithuania, the most rapid growth, the most socially responsible company, the greatest investments in Lithuania, the best partner for a Lithuanian company, and the most innovative company. The prize was awarded this year for the seventh year in a row, the aim being to celebrate those Latvian companies which are doing the best in Lithuania’s market, to facilitate the competitiveness of Latvian companies in that country, as well as to honour the best partners which Latvian companies have in Lithuania, thus helping to facilitate contacts and co-operation among Latvian and Lithuanian businesses.